Honest pricing. No tricks.
Pick the plan that fits how you create. Annual rates lock for life as long as you stay on annual — the moment we raise prices, you keep yours.
Founding rate locked for life, Niche Playbook included free, and a permanent seat on the wall.
The Niche Playbook — free with annual, $97 on monthly
An AI-generated 30-day strategy for your specific niche × platforms: top accounts to follow (named, with handles), a posting calendar tuned to your algorithms, hashtag strategy, 10 content frameworks, and trending topics refreshed at generation. Instant PDF download + in-app page.
Included at no charge on every annual plan. On monthly it's a $97 one-time add-on, pre-checked at checkout — uncheck it any time before you pay.
Lifetime Tiers — Limited Spots
One-time purchase, lifetime access. Perks no recurring tier gets.
Compare Recurring Plans
| Feature | Free | Shepherd | Flock Master |
|---|---|---|---|
| Connected platforms | 1 | All 8 | All 8 |
| Platforms that auto-publish today | 1 | 6 of 8 | 6 of 8 |
| ShepCoin / month | 4,000 | 100,000 | 500,000 |
| Basic Otis chat | |||
| Niche-personalized Otis | |||
| Niche playbook (in-app) | |||
| Autonomous posting | Every auto-publish platform | Every auto-publish platform | |
| Customizable dashboards | |||
| 30-day plan checklists + XP | |||
| Engagement Engine + deeplinks | view-only | ||
| Trend alerts | |||
| Competitor tracking | |||
| CSV export | |||
| Brand voice analyzer | |||
| Accounts per platform | 1 | 1 | 3 |
| Monthly Niche Playbook included | |||
| Priority AI (Opus-grade Otis) | |||
| Wool Shop access | full | full | full |
| Streak system | full | full | full |
| Wool earn-rate tenure bonus | base | base + tenure | base + tenure |
The First-Milestone Guarantee
Connect two or more platforms, finish your niche quiz, and post on your plan for 60 days. Don't hit your first follower milestone and we refund your first three months as account credit — you keep everything you built.
Read the full termsFrequently Asked Questions
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